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Karva Chauth is that special day when wives across India fast from sunrise to moonrise for the longevity of their husbands. 


So much has been written about its traditional side that we here at Urbane Essence decided to bring in some fun and humor with due respect to those who fast. It's a beautiful tradition, but let’s be honest: it’s also a high-stakes game of love, patience, and sheer willpower – when it’s a game of women then it is always a dare to make it to the finish line, dressed in all the jewelry, finery and the mehendi cast hands.


 The Preparation: Beware it’s a marathon, not a sprint!

The alarm buzzes at an ungodly hour.  Women rise from their slumber like zombies, all ready to devour parathas, fruits, and maybe small livestock!  A meal fit for a Queen because the next meal would be after almost sixteen hours, and also depending on the mood of the moon.


The puja thali is a big part of this ritual.   It's like preparing an art exhibition with designs, arrangements of the day, flowers, sweets, etc just has to be something that matches up to the movies made by Dharma. The fact with sprinkles of drama!


The Fasting: A Lesson in self-control, as the mind plays games

The sun rises and the fasting begins and eating now has to stop.  A challenge in more ways than one, especially if you are cooking for the family.  Its control with a capital C.  Staring at a fridge with food when you can hear your stomach growling.   Even that carrot looks delicious and your kid rustling with a bag of chips is a siren that lures you into the world of temptation – the devil at work!


She asks herself – should I be doing this?  Modern day thought, yet traditions keep pulling you back into a loop.  It's like the pantry, pan, and everything edible is plotting against her.


The Evening Build-Up: Anticipation at its peak; sunset never looked so beautiful!

As evening falls, the wait intensifies. She dons her best drape and wears bridal jewelry, and the henna on her palms is now dark red. The husband, probably watching TV and munching stuff, feels obligated to offer compliments. It is the least he can do on a day that she is fasting for his long life. 


Friends gather, sharing stories and tips on how to endure the night.  A bit of spiritually themed songs, a bit of the woman talk, a bit of sharing the good part of their lives, which anyway was showcased on Facebook, and yes, most will not admit but they can hear their growling tummies as the mind dreams of a plateful of delicious biryani to devour. “Remember, it’s all about love”, a whisper from within brings them back to singing and sharing. 


The Moon Sighting: The drama in Dharma style!

Finally, the moon too feels sorry and shows off its rounded glitter high above the sky.  The sprint now is like reaching for an Olympic medal.   The niceties first – puja, prayer, and having the first morsel from the hands of the husband – it's then a full-on attack onto the table laden with food, sweets, and everything delicious.   Relief to the heart, mind, and soul as food is consumed like never before. 


Husbands, meanwhile, brace themselves for the post-fast feeding frenzy. This is their moment to shine or be treated as the most important person around.   He might as well enjoy these few moments because this is not going to last forever.  If his conscious pricks – he is human if not he is a ‘husband’. 


The Afterparty: Love and Laughter

After a day of hunger and devotion, couples sit together as a family sharing food, laughter, music, and banter.  The next day to a great extent, at least for the woman is a day when the test of love, endurance, and ability to appreciate a good meal comes to the forefront. 


So, as the moon shines down on all those fasting wives and their slightly bewildered husbands, remember: Karva Chauth isn’t just about fasting; it’s about humor, love, and maybe a little bit of sweet revenge when you finally get to eat!


What is life without a bit of laughter, jokes, humor, and teasing?   It adds spice to life and everyday rituals. Karva Chauth is a day when few follow traditions, others hold love and respect for their partners in their way while some decide to just look the other way.   To each their own. Enjoy the moment, color, vibrance, and flavor, and respect everyone for their actions that are traditionally steered or emotionally charged. 


Urbane Essence brings you your special drape for this special day.   However you wish to celebrate it, the fact that you are a woman calls for celebrations not just a day of the year but all through life.  Find your uniqueness in your unique drape.  We have just what you want and the way you want it. 


Visit www.myurbane.com to add that extra zing to the blessing of being born a woman!

Step into a world where tradition meets elegance, and each saree tells a timeless tale of

India's cultural heritage. At Urbane Essence, we celebrate the rich tapestry of ancient Indian

art forms woven into the fabric of our sarees.Let's take a journey through the centuries and explore the artistic wonders that adorn our collection:


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Our Tanjore sarees are a celebration of South Indian heritage, exuding grandeur with

every drape. But it's not just about preserving the past; it's about honouring our artisans and weavers who keep these traditions alive. By blending traditional themes with modern designs, we ensure that these ancient art forms continue to thrive, bridging the gap between the past and present.


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Are you ready for an adventure like no other? At Urbane Essence, we are on a mission to

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Our collection of Madhubani painted sarees isn't just about fashion; it's a journey through

time and tradition. Each saree is a labour of love, taking 8 to 10 weeks to craft by hand, with

every brushstroke carrying the weight of centuries-old wisdom.

Now, let's uncover the secrets hidden within these stunning works of art:

 Lotus: Prepare to be enchanted by the purity and enlightenment that blossoms

within every petal, a divine tribute to deities like Lakshmi and Saraswati.

 Peacock: Marvel at the grace and eternal love that these majestic creatures embody,

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 Fish: Dive into a sea of fertility and abundance, where each fish tells a tale of rural

life and nature's bounty in the most captivating way possible!

[Add snapshots of collection]

 Elephant: Journey into a world of wisdom and prosperity, where intricate patterns

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 Sun and Moon: Witness the cosmic dance of light and darkness, as the sun and moon

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 Snake: Embrace the serpentine coils of eternity and the cycle of life, offering

protection against any lurking adversaries along the way.

 Tiger: Roar with courage and valour as we pay homage to the ferocious spirit of the

tiger, symbolizing strength and resilience in the face of adversity.

 Mango Tree: Find solace in the shade of fertility and fortune, where every mango

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 Crow: Perched upon the branches of wisdom, the crow watches over us with keen

intelligence and unwavering alertness.


So, what are you waiting for? Embark on this magical journey with us and discover the timeless beauty of Madhubani Art!




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